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I believe in the power of a brand’s ability to uplift and inspire people beyond transaction. To capture true emotion and real feelings that make for defining moments where brands and consumers align over shared values and common beliefs. As a brand strategist, I revel in unlocking insights that help champion the human emotion our favorite brands unlock within us everyday.

Over the years, I’ve honed my strategic abilities in research, insights, media planning and creative ideation to become a multi-dimensional strategist. My experience extends across a wide variety of industries, helping brands like Courvoisier, Effen, Microsoft, Verizon Wireless, NBC Universal, Pepsi, Mountain Dew, MillerCoors, and Jordan Brand identify insights that connect their brands with consumers over shared values to drive real business results.

As Director of Strategy and Integration at TEN35 today,  I’ve been given the opportunity to help build a young company with an old soul, where I strive to help brands champion their purpose, key consumers, KPI’s, and the cultures and communities driving them forward.

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